This video inspires a video technique I never used consciously. You see the technique demonstrated in a cool video creation tool, Kinetic Text Animator, but you can use this technique with any video creator.
The video also inspired a special collection of diverse images you can use with this technique, in Kinetic Text Animator or any video tool.
“Leading (as in “I will follow your lead”) is a technique that we can use in design (video, print, web, etc.) that takes advantage of the fact that we tend to look at something that people or animals are looking at or pointing to. Using leading in videos sub-consciously engages the viewer on a different dimension and thus it’s a great way to subtly renew the viewer’s interest in your video. ” ~ Scott Hamlin